| Advancement Services |
Advancement Services
Data Mining
How to apply modeling, profiles, and scores, creating segment contact strategies, using data to listen, learn, and relate, and measuring results.
Download the PDF version of the Advancement Services Track
Track Session III: Sunday, February 27, 3:30-4:45 p.m.
Let Me Count the Ways...
Keeping Score During & After A Campaign. If fundraising is about "relationships & metrics", what are the metrics necessary to both manage the development operation and report to all the stakeholders.
Track Session IV: Monday, February 28, 10:15-11:30 a.m.
Understanding Both Sides of the Fence
A look at the differing roles of Development Officers and Advancement Services, difficulties that each face, and how to create a more cohesive relationship between the two.
Data Mining
How to apply modeling, profiles, and scores, creating segment contact strategies, using data to listen, learn, and relate, and measuring results.
