Senior Advancement Management

Session I - Evaluating Advancement Programs and Staff Performance

Thursday, February 23, 2006
10:45 a.m. – 12 p.m.
Developing a relevant framework for performance evaluation is one of the most important challenges to advancement staff and management. Development staff often are reviewed without statistical reference, and goals for dollars raised, proposals delivered or contacts made are not always based on realistic models. In an ever more data driven environment, advancement programs can measure just about anything with speed and efficiency, but how do you determine and develop a model that works for you and your academic leadership? What you measure and what your team values as standards will very likely determine the reliability and success of your programs. Learn what are the critical best practices for evaluating programs and staff and what are other institutions are doing to stay successful.

Speaker: Clay Edwards, Associate Vice Chancellor, University of Arkansas

Please note: Attendees that plan to attend this session are asked to fill out a short survey (opens in new window) that will be used to help facilitate the session.

Session III - Outlook for Educational Advancement: A Conversation with CASE Leadership

Thursday, February 23, 2006
3:30–4:45 p.m.
Join CASE president John Lippincott as he leads a panel discussion on the future of advancement with: Tim O'Malley from Pacific University, Mary Gresch from Washington State University, and Jim Booth from Willamette University. These established educational advancement leaders will provide their views on "horizon issues" facing fundraising, communications and alumni relations. Take advantage of the opportunity to meet these leaders to offer your own insights and to discuss with CASE leadership how your professional association can assist you in addressing the challenges that lie ahead.

Moderator: John Lippincott, President
CASE Panelists: Tim O’Malley, Vice President, University Relations, Pacific University; Jim Booth, Director, Alumni/Parent Relations, Willamette University; Mary Gresch, Associate Vice President for Strategic Communications and Marketing, Washington State University

Session IV - Coaching and the Power of Questioning

Friday, February 24, 2006
9:45 a.m. – 12 p.m. (an extended session)
People are the most important asset of any organization. And research shows that a lack of coaching is one of the biggest mistakes made by management. So, how can you learn the difference between coaching and managing? How can you effectively set coaching goals with staff? How can you ensure that your staff drives their own professional development? Managers that join this important session will discover the answers to these questions and more. Rob Prowse, a professional facilitator in the corporate coaching world, will share how to establish professional development goals with your staff, and how to use powerful coaching questions to effectively engage your staff while getting them thinking about their own professional development. This is a must-attend for anyone that manages people.

Speaker: Rob Prowse, President, Prowse & Associates